Griffith College – Brisbane CBD Campus
We were engaged to design creative and wayfinding signage for Griffith College’s new Brisbane CBD campus. Our approach treated the space as one connected environment, ensuring every signage element worked together across all levels.
Rather than create wallpaper, we saw an opportunity to bring Griffith’s brand to life—balancing functionality with creativity. Key touchpoints were designed to reflect the student journey, staying true to the brand while making the environment feel purposeful and considered.
The concept, Enjoy The Journey, was developed through a collaborative Discovery Workshop with Griffith and Navitas. We focused on consistency, cultural inclusivity, and storytelling—adapting the creative to suit the needs of students, particularly international cohorts, while ensuring relevance to the physical space.
We delivered over 90 signage pieces, managing everything from design through to production. A close, collaborative process with Griffith helped us deliver something meaningful, on brand, and aligned with the student experience.
Rather than create wallpaper, we saw an opportunity to bring Griffith’s brand to life—balancing functionality with creativity. Key touchpoints were designed to reflect the student journey, staying true to the brand while making the environment feel purposeful and considered.
The concept, Enjoy The Journey, was developed through a collaborative Discovery Workshop with Griffith and Navitas. We focused on consistency, cultural inclusivity, and storytelling—adapting the creative to suit the needs of students, particularly international cohorts, while ensuring relevance to the physical space.
We delivered over 90 signage pieces, managing everything from design through to production. A close, collaborative process with Griffith helped us deliver something meaningful, on brand, and aligned with the student experience.